What is Conor McGregor’s Notorious Cigars?
Conor McGregor has officially stepped into the premium cigar space with Notorious Cigars, a luxury product positioned as more than just a celebrity endorsement.
According to a recent feature spotlighting the brand, McGregor frames this move as a long-term legacy play, blending craftsmanship, branding, and lifestyle.
What is the price of Notorious Cigars?
- Price: $140 per box
- Limit: Maximum of 5 boxes per customer
The pricing places the product firmly in the premium cigar category, targeting buyers who value exclusivity and brand identity as much as the smoking experience.
Where can you buy Notorious Cigars?
The cigars are available through the official shop:
https://notoriouscigars.com/shop
Orders are processed directly through the brand, and availability appears limited as demand grows.
What are the cigar blend and features?
The Notorious Cigar is described as a medium-bodied, high-complexity blend:
Blend Details
- Wrapper: Ecuadorian Habano 2000 Rosado Oscura (aged 4 years)
- Binder: San Andrés (Mexico)
- Filler:
- Corojo (Nicaragua)
- Criollo 98 (Dominican Republic)
- Piloto Cubano (Dominican Republic)
Flavor Profile
- Opening: White pepper, cedar
- Mid: Earth, espresso, toasted nuts
- Finish: Dark chocolate, dried fruit, caramel notes
The blend aims to balance power and smoothness, reflecting a bold but controlled profile.
Why did Conor McGregor start a cigar brand?
McGregor has positioned Notorious Cigars as an extension of his mindset:
- Precision and discipline from fighting applied to craftsmanship
- A focus on legacy beyond combat sports
- Building a premium lifestyle brand with long-term value
This follows a familiar pattern that transitions from athlete to multi-industry entrepreneur.
Who is behind the production?
The cigars are crafted in partnership with experienced cigar makers, ensuring the product is not purely branding but built on traditional cigar-making expertise.
What does the cigar look like?
The presentation leans heavily into luxury branding:
- Emerald and gold packaging
- Designed to stand out in humidors
- Strong emphasis on visual identity and status appeal

When was Notorious Cigars announced?
The brand gained traction during Premium Cigar Week leading into PCA 2026, where it was featured as one of the most talked-about launches in the space.
Where is Notorious Cigars being showcased?
The brand is being promoted at industry events, including exhibitions tied to the Premium Cigar Association, helping introduce it to retailers and collectors.
Is Notorious Cigars worth it?
It’s too early to give a definitive verdict.
Dojo News has not personally tested the cigar yet, but based on the blend, presentation, and positioning, it’s clearly targeting:
- Premium cigar enthusiasts
- McGregor fans and collectors
- Luxury lifestyle consumers
The real test will be consistency and long-term quality, not just hype.
Final word
Conor McGregor’s move into cigars shows he’s continuing to build beyond fighting. Whether Notorious Cigars becomes a respected name in the cigar world or remains a high-profile celebrity product will depend on how it performs over time.
For now, it’s a bold entry that is priced, packaged, and marketed to command attention.


